Ultimate Guide To SMTP Relay : Google
People starting a new website for their business would either choose a shared or a dedicated server to host their website. But apart from hosting a site, they also require an email server to handle all incoming/outgoing business emails diligently. SMTP relay service does this job for the businesses.
In this article, we will see the Google SMTP relay service and understand why it is one of the best out there in the market. Let’s begin with the definition of SMTP.
What Is SMTP?
SMTP stands for Simple Mail Transfer Protocol, which is responsible for delivering outgoing emails to their destinations. It does so by using a process called ‘store and forward’.
What Is An SMTP Relay Service?
Before knowing what SMTP relay software is, let’s first discuss email relay service. An email relay service is a process of forwarding an email from one server to another, whereas an SMTP relay is a service that routes large batches of emails through a trusted third-party.
If the email address of the receiver is at the same domain as that of the sender, there would not be a second server involved, and hence it will not be considered as relaying.
Free Email SMTP Relay
Not every business can afford to maintain its own server as it is expensive, time-consuming, and takes up a lot of your time. That is why people opt for either a free or a paid SMTP server to handle their business email transactions.
Free SMTP services is often a choice of small-scale businesses as it requires less time and effort to set up and configure the servers. While running SMTP commands can be comfortable for a person having some technical background, not every business owner has the required technical know-how about SMTP servers.
When it comes to free SMTP relay service, Google SMTP is one of the most widely used SMTP relay service providers. But many business owners are still unaware of the fact that Google offers a free SMTP server service.
Google SMTP Relay Service
One of the primary requirements for setting up an SMTP server is to send bulk emails to customers without any issues. Google is a world leader in terms of providing the best search engine, and the SMTP service is no exception.
Google SMTP relay provider comes packed with a lot of features, and most importantly, all your emails land in the customer’s inbox rather than the junk folders. Google SMTP offers higher email deliverability when compared with other free smtp server list.
Google SMTP Service – Email Limits
Even though the Google SMTP relay service is completely free, it comes with some limitations. Since Google is totally against spam, it doesn’t want spammers to use Google SMTP servers to send spam emails. That is the reason that Google allows only 100 emails per day, and the limit automatically resets within 24 hours of the last email sent.
How To Set-up Google SMTP Email Service?
To set up Google free SMTP gateway, you will need to open the settings panel in your email client and add the following configurations
- Outgoing Mail (SMTP) Server: gmail.com
- Use Authentication: Yes
- Use Secure Connection: Yes
- Username: Your Gmail account (e.g., username@gmail.com)
- Password: Your Gmail password
- Port: 465 (SSL required) or 587 (TLS required)
What Makes Google SMTP Server Special?
Unlike other free SMTP servers, the Google SMTP server is a reliable SMTP service and comes with a huge reputation. Hence, you can be assured that your marketing emails will not reach the junk folders. Unless your email address is blacklisted, your emails will reach the customer’s inbox safely.
Once you configure your email account with the configuration settings, as mentioned earlier, you are all set to start sending marketing, promotional, and transactional emails. But remember that you need to make sure you stay well within the daily limits. T_he moment you try to send more emails than the allowed limit, Google will block your email account, and you may need to place in a request to revoke the suspension_.
Another main reason that businesses use Google SMTP is that one doesn’t need to use the most commonly used port – port 25. The reason port 25 is not considered safe is because it has various security concerns. And internet service providers have special monitoring programs to scan emails sent from port 25. If they see any emails sent using port 25, they are immediately blocked.
Final Words
Email marketing helps businesses to reach out to their customers, build a relationship with them, and engage with them. It also allows businesses to keep their customers updated about the new product releases, latest offers, and deals, etc.
Email marketing is a revenue generation strategy by marketers, and if you are able to do that for free, then it is a bonus for small businesses. That is the reason email marketers look for free SMTP relay service providers for their marketing activities.
We hope that you have understood by now how G suite SMTP relay service can help you in your marketing campaigns in a big way. Add to that; Google SMTP email service is a completely free, reliable, and trusted SMTP service.
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